Business is an ever changing landscape. Over the years business has seen an increase in complexity and ethical dilemmas. When should we start talking to students about ethics and ethical decision-making in business education? The BB&T Center for Ethical Business Leadership has a vision to create a North Georgia leadership community that understands and incorporates ethical values in their daily business decisions and actions starting with our youth. It is important to create an ethical framework early on and build upon that framework throughout continued education.
We cannot make students ethical, however we can provide them with knowledge and awareness of the impact their choices will have on their future, as well as others. They are the future leaders of tomorrow's economy.