On October 20, 2011, the fifth and final speaker for the Cottrell Speaker Series was John Tratwein, president and COO at Source Support Services, Inc. and co-founder of The Will to Live Foundation. During Trautwein's presentation, he discussed what he refers to as the visual identifier.
Headquartered in Duluth, GA, Source Support Services offers after-sale IT hardware services and support to organizations that manufacture high performance computing and other systems around the world. Prior to joining Source Support Services, Trautwein served as director of sales and marketing in the Americas for Zellweger Analytics, Inc. where he was responsible for the Neotronics, Sieger and MDA Scientific product lines which were primarily sold to petrochemical, oil and gas markets.
After graduating from Northwestern University in 1984, and prior to starting his business career, Trautwein was a Major League Baseball relief pitcher including 4 years for the Montreal Expos and 3 years in the Boston Red Sox organization including 1 year in the major leagues for Boston.
Trautwein's The Will to Live Foundation was formed after the death of his 15-year-old son Will. The foundation is a non-profit public charity that strives to increase the will to live of teenagers everywhere working to help raise awareness of teen suicide.