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    10 guidelines for social media admins

    10 guidelines for UNG social media admins

    Hi, social media admin!

    Here are 10 guidelines

    that will make sharing the stories of

    your department on social media

    amazingly successful for you – and UNG!

    #1 Know the policy

    Are you familiar with UNG's

    Social Media Policy? Know

    the rules before you start posting.

    Find it in the Policy Database and on

    ung.edu/social-media.

    #2 Be official

    Have you registered your unit's

    social media site(s) with UNG's

    Office of University Relations?

    It's the only way to get official logos

    and a directory listing.

    #3 Be responsible

    Do not post sensitive, confidential or

    proprietary info. Follow UNG and USG policies

    on privacy and confidentiality.

    #4 Be accurate

    Content must be accurate and

    consistent. If you make an error, correct

    it quickly and visibly.

    #5 Be active

    Check on your site at least a few minutes

    each day, and post several times a week –

    daily for some platforms.

    #6 Be original

    Know and comply with copyright and

    fair use laws. Don't use photos not

    taken by you or UNG.

    # 7 Be a cheerleader

    Posts (and likes) should relate to UNG and

    our institutional mission. Link back to the

    website, www.ung.edu, when possible.

    #8 Be responsive

    Engage with your followers and respond

    to comments. Know how to handle

    negative comments or "trolls."

    # 9 Be smart

    Think before you post. You are representing

    UNG, so avoid posts (or likes) that are political,

    endorse a business or product, or could

    harm UNG's reputation.

    #10 Be careful

    Keep any personal social media accounts

    separate from UNG accounts and pay

    attention to which one you're posting on.

    Keep up the awesome work!

    Need more help or have questions?

    socialmedia@ung.edu

    Find more resources and tips

    ung.edu/social-media

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