10 guidelines for social media admins
10 guidelines for UNG social media admins
Hi, social media admin!
Here are 10 guidelines
that will make sharing the stories of
your department on social media
amazingly successful for you – and UNG!
#1 Know the policy
Are you familiar with UNG's
Social Media Policy? Know
the rules before you start posting.
Find it in the Policy Database and on
ung.edu/social-media.
#2 Be official
Have you registered your unit's
social media site(s) with UNG's
Office of University Relations?
It's the only way to get official logos
and a directory listing.
#3 Be responsible
Do not post sensitive, confidential or
proprietary info. Follow UNG and USG policies
on privacy and confidentiality.
#4 Be accurate
Content must be accurate and
consistent. If you make an error, correct
it quickly and visibly.
#5 Be active
Check on your site at least a few minutes
each day, and post several times a week –
daily for some platforms.
#6 Be original
Know and comply with copyright and
fair use laws. Don't use photos not
taken by you or UNG.
# 7 Be a cheerleader
Posts (and likes) should relate to UNG and
our institutional mission. Link back to the
website, www.ung.edu, when possible.
#8 Be responsive
Engage with your followers and respond
to comments. Know how to handle
negative comments or "trolls."
# 9 Be smart
Think before you post. You are representing
UNG, so avoid posts (or likes) that are political,
endorse a business or product, or could
harm UNG's reputation.
#10 Be careful
Keep any personal social media accounts
separate from UNG accounts and pay
attention to which one you're posting on.
Keep up the awesome work!
Need more help or have questions?
Find more resources and tips
ung.edu/social-media